The auction has also became a place for American car manufacturers to sell the first production vehicles of a given model and generation combination, in charity format.

The Saturday auction is commonly known as 'Shatterday', referring to the frequent record breaking sales happened during that day.

Many celebrities attended the event, putting their own possessions up for auction. They included Sammy Hagar, Michael Anthony, Jay Leno, Billy Corgan of the former Smashing Pumpkins, baseball player Reggie Jackson, Randy Johnson, DMX, Carroll Shelby, Bill Goldberg, Tony Stewart, and Jesse G. James.

For nearly four decades, the Barrett-Jackson Auction Company has been recognized throughout the world for offering a unique selection of collector vehicles, outstanding professional service, and unrivaled sales success. From classic and one-of-a-kind cars to exotics and muscle cars, Barrett-Jackson offers something for everyone. Barrett-Jackson Collector Car Auctions have captured the true essence of a passionate obsession with cars that extends to collectors and enthusiasts throughout the world. Although notably known for auctioning collector automobiles, other items including trucks, motorcycles, airplanes, trains, boats, engines and automobile memorabilia all cross the infamous block at Barrett-Jackson.

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